Merit Coffee co.

Wholesale Coffee Program

Upgrade Your Coffee Program

Whether you’re opening your first café or already running one, we’re here to help. From sourcing the equipment to training your staff, we’ll guide you every step of the way. With competitive pricing and offerings tailored for your team, we’ll help you level up your coffee game.

We roast to flavor, not color — an approach we’ve honed over years of careful, consistent practice. That means we can help you build a coffee program that not only complements your menu, but truly elevates it. Whether you’re starting fresh or refining what you already have, we’re here to take the guesswork (and the stress) off your plate.

Backed by over 15 years of experience, Merit offers a refined, elevated approach to coffee that’s built to bring out the best in every program.

Core Offerings

Our Core Offerings are the foundation of Merit; roasted for excellence, served in our cafés, and shared with partners who value quality just as deeply. Each blend and single origin reflect our commitment to consistency, craft, and connection.

Rotating Single Origins

We rotate a new single origin coffee every 2–3 weeks, so you’ll experience 25+ distinct coffees a year. Each lot is selected seasonally, often from producers we’ve partnered with for years, and features distinctive varieties and processing methods that highlight the best of their region and harvest.

Instant Coffee | In-Room Services

High-quality instant coffee solutions for the hospitality sector. We ensure that businesses can serve their customers with convenience and excellence.

Open a pack, add hot or cold water, enjoy anywhere. Your choice of Merit Coffee’s Andino Leal or Strawberry Field.

Teas & Matcha

From lively matcha to soothing herbal blends, our teas from Spirit Tea are crafted for comfort, clarity, and everyday enjoyment, adding the perfect balance to complete your beverage program.

Display Signage

Let your guests know they’re drinking something special. Merit Coffee brings recognized quality and care to every cup; an invitation for more people to discover your coffee program and come back for more.

Our signage is designed to fit beautifully in your space and celebrate the partnership behind every pour.

Let's Raise the Standard

Whether you’re building from the ground up or elevating what’s already in motion, our team is here to help. We offer more than coffee — we offer training, tools, and guidance backed by over 15 years of hands-on experience. From sourcing to service, we’re committed to helping you build a program that lasts.

Let’s talk. We’d love to hear what you’re building.